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Any event manager who has spent in countless hours of their own blood, sweat, and tears for often up to a year of event planning can feel like a Debbie Downer catastrophe when they hear that attendees found parts of your speakers’ speeches to be bland, boring, or yawn-fests! The audience begins to resent spending their time, money, and patience sitting in a stuffy, crowded ballroom as the speakers continue to speak in solemn tones with no excitement in their voices or originality in their presentations, just the moot “click” “click” of the PowerPoint remote slowly fading from one slide into the next. You can lose an audience in a matter of seconds, particularly if you start using tired, ineffective strategies that everyone has already heard. Nobody today is interested in dull topics, therefore you need to attract their attention by surprise them with a hook. Find a technique to grab the attention of your audience by hiring speakers that will think outside the box and go against common wisdom by saying something that will astound the audience. Against convention, begin dialogues during speeches to engage the audience. Today, everyone in attendance has an opinion, so allow them to voice it by participating in the presentations of the speakers. Everyone enjoys entertainment culture, regardless of who may be in the crowd at a particular event. Consider ways to engage an audience at an event by having performers wake them up in the morning. Consider methods to incorporate your audience in the performance by hiring a local band, circus performers, musicians, or fire throwers. These options should tie into the overall concept of the event.

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